The
Constant Contact Guide to Email Marketing by Eric Groves is an incredibly
cost-effective way to establish and build relationships that drive business
success. But, it can also be a challenge because the inbox is a hostile
environment. Whether your email is noteworthy or an annoying waste of your
customer's time epends on your ability to stick to stick the fundamentals of
good marketing and authentic relationship building.
The
Constant Contact Guide to Email Marketing presents best practices and relationship-building
principles from America’s leading email marketing firm. With over 280,000 small
business and non-profit clients, Constant Contact is constantly testing and
learning what works and what doesn't, and it's all here. There's no other email
guide on the market that provides this level of comprehensive, practical
guidance. Whether you're starting your own small business or need to grow on a
shoestring budget, this book will get you up to speed fast.
With The
Constant Contact Guide to Email Marketing, you'll learn to avoid the common
mistakes of email marketing, give your customers content they love, and combine
an effective email marketing strategy with your traditional marketing
efforts—giving you way more bang for your marketing buck.
Or
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The Constant Contact Guide to Email
Marketing, Eric Groves PDF Free Download
Paperback: 224 pages | Publisher: Wiley